© 2006-2008 united dsn, llc
all rights reserved.

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project - scarpetta restaurant

launched - 2008

location - new york

scarpetta means “little shoe” - or the shape your bread takes when used to soak up a dish. united*s personal relationship with scott conant, owner and visionary of scarpetta, allowed us to create a beautifully simple identity, that visually embodied the true meaning of “scarpetta”.

what we did - identity, collateral, website and marketing media.

     interior space         Please use scroll bars modern take          

CASE STUDY // 011 // SCARPETTA RESTAURANT NYC

“soak it up”.
creating an approachable high class
vibe, for this italian restaurant from
scott conant, the nation's most
promising celebrity chef.

 brandidentity Separator brand collateral brand collateral brand collateral exterior signage line extensions scarpetta olive oil Separator

 

a little taste of how we created the
branding for this three star restaurant,
where soaking up every last drop of
your meal is encouraged!

 Separator modern take Separator flourish  
                                 
asterisk please use the scroll bar to view full case study 011-01 // brand identity

 

 011-02 // brand collateral     011-03 // interior space / by s. russell groves 011-04 // exterior signage 011-05 // line extensions 011-06 // scarpetta olive oil     011-07 // a modern take   011-08 // the action of scarpetta   011-09 // flourish / uniquely vibrant