|WORKS / TRIBORO | TALL TAILS||UNITEDDSN.COM|
AUTHENTIC DOG TEXTILES
United has had a close business relationship and friendship with Triboro Manufacturing for over 5 years. Triboro came to United with the unexpected concept of taking their high end bedding (for babies) into the pet market. That was the extent of the brief, exactly the type of brief United searches for. We like to get in early and work with our clients from the ground up.
United fully embraced the opportunity conducting a deep dive audit, exploring the extensive, wide and diverse pet market, identifying the most unique opportunity to develop a one of a kind Pet Brand.
We ultimately created a complete brand program for Tall Tails. Defining the opportunity within the market place, the-go-to market strategy, brand positioning, naming, packaging, trade show, advertising and marketing materials and all points of touch.
UNITED DEVELOPED TALL TAILS FROM SCRATCH